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First released on the Australian market in 1989, Gentleman Jack is a premium brand from the Jack Daniel's distillery in Lynchburg, Tennessee. The formula is based on early trial work carried out by Jack Daniels himself and is bottled to celebrate his whiskey being awarded a top gold at the St. Louis fair in 1904. Gentleman Jack remains consistent with the original Jack Daniel's style, it does however, differ in being a 'single whiskey', not a combination of whiskies blended together. Unlike any other whiskey, Gentlemen Jack is also charcoal mellowed twice though maple wood, once before aging and once again after. The distillery describes this process in their own distinctive way: ' Jack knew what a single journey through the charcoal meant to his exceptional whiskey - how the coarsely ground maple charcoal mellowed out the harsh oils and impurities that threatened the smooth, warm character of the whiskey. Imagine what a second trip would do, he mused. And so, throughout his life, he experimented with charcoal mellowing his whiskey twice. The process proved so painstaking, he never crafted enough of his new whiskey to introduce it to the world. Happily, he saved the recipe. In 1988, we finally put our founder's formula into limited production, and Gentleman Jack became the first new whiskey from the Jack Daniel Distillery in more than 100 years. No, our folks in product development have never been known for speed. We think a good thing is worth waiting for and, in the case of Gentleman Jack, I think you'll agree, we were smart to wait and get it right.' Suffice to say, the result is a particularly smooth, satisfying and individual drink.

Jim Beam Kentucky Straight Bourbon Whiskey was originally distilled in 1795. Jim Beam White Cola is a classic, pairing quality Kentucky Straight Bourbon Whiskey and cola to provide a richer, smoother flavour in a pre-mixed can. The new Jim Beam Double Serve is crafted for an even fuller smoother flavour with 2 standard serves of Australia's No 1 Bourbon, Jim Beam.

Aged in new charred barrels made from American White Oak, which gives Nelson County the smooth, distinctive flavour of a true Bourbon Whiskey.

Woodford Reserve Bourbon has complex and balanced with rich vanilla flavours layered with oak, spice and a smooth finish, all derived from a meticulous production process.

The world's most famous name in Bourbon, Jim Beam, provide a even more intense and complex Bourbon experience with their Black Label Bourbon. Triple Aged for 6 years, this extra aging in barrel gives the Bourbon a fuller flavour that takes on some great winter spice notes such as cinnamon and nutmeg. Perfect for making a Mint Julep, mixing with Ginger Beer or served on its own over ice.

Named after a sea beast of myth and legend, The Kraken is unique Caribbean black spiced rum. Enriched with exotic spice notes of ginger, cinnamon and clove. The rich black colour takes its hue from the mysterious ink with which, as legend has it, The Kraken, a beast of epic proportions, covered its prey. While the smooth taste of the Kraken Rum lends itself to be enjoyed as sipping rum, it also tastes great as a key ingredient in a number of rum based cocktails, such as a traditional Kraken & Cola.

Jim Beam Devil's Cut is an extraordinary new bourbon experience. The expert distillers at Jim Beam have developed a process that pulls the rich whiskey trapped inside the barrels' wood after they have been emptied. They then hold this barrel-treated extract until it develops the proper balance, then blend it with 6 year old Bourbon and bottle at 90 proof (45% alc/vol). The resulting Bourbon is a robust, premium whiskey with rich deep colour, aroma and character.

Each bottle of 1792 Small Batch Bourbon is handcrafted in small batches, bottled at 93.7 proof and aged 8 years in new charred oak barrels. The result is a distinctively smooth pour, equally worthy of rare occasions and everyday enjoyment. This refined bourbon elevates Kentucky distilling to exceptional new heights.

This is the soul of American whiskey. Its distinct and unique taste comes from refining "mellowing" the freshly distilled whiskey drop by drop through 10 feet of sugar maple charcoal. The distilled whiskey is then matured in American Oak barrels hand-made by Jack Daniel's themselves. The only major distiller in the world to make their own barrels. Each batch is made from marrying 170 barrels from all levels of the barrel houses to achieve consistent colour and taste. Interesting fact - every drop of the world's biggest selling whiskey comes from a single source, Lynchburg, Tennessee.

In 1940 a very special bottle of barrel-aged bourbon was brought on a wild turkey hunt. The name stuck and still signifies exceptional, aged bourbon today. Master Distiller Eddie Russell honours this tradition by ageing our bourbon longer - from five up to eight years - in number four 'alligator char' American oak barrels.