Introducing a flavourful whiskey collaboration between master distiller Eddie Russell and actor Matthew McConaughey. Its name was inspired by the longest branches of their family trees and the connection they have to the states of Kentucky and Texas. Pick one up today at your local first Choice Liquor store today.

This 50mL miniature bottle is just perfect when you want to give that little thank-you gift.

The same refreshing Jim Beam classic taste can be experienced in the Zero Sugar Cola Cans just without the guilt. Carton of 24 x 375mL Cans.

Mellow and smooth, this 12% Kentucky Bourbon & Cola delivers a strong but gentle Bourbon flavour with a sweet vanilla taste and a rich finish.

Carton of 24 x 375mL Cans. (4 x 6packs) All the hard work and preparation has been taken care of for you. The classic Jim Beam White Label paired with cola provides the sweet and luscious flavourings from Jim Beam White Label pre-mixed in a can ready for your conveniance and enjoyment. rtd

Meet the American West's most innovative and inviting bourbon. A blend of straight bourbon whiskeys aged a minimum of two years in charred white American oak barrels. Never chill-filtered or carbon-treated and utilising a variety of high rye content mash bills to convey an earthy complexity (with a bit of spice). The perfect marriage of richness and brightness expressed by notes of honey nougat, sweet cornbread biscuits, and lemon zest with caramel apples and pecan pie lingering on the finish. Whether sipped or stirred, this bourbon is blended to be your tried and true. Nose: Light caramel and sweet vanilla. Taste: Rich and earthy on the palate with well-balanced flavours of candy corn, honey nougat and sweet corn bread biscuits. Enjoy: Great in cocktails, but has the complexity to stand on its own.

Jack Daniels Tennessee Fire blends red hot cinnamon liqueur with the smooth character of Jack Daniel's Old No 7 for a classic spirit with a fiery finish.

Introduced as the brand's first flavoured variation, Jack Daniel's Honey Whiskey has rich notes of sweet, natural honeycomb and molasses with toasted nuts completing the aroma profile. The finish is long and smooth with a trail of sweet honey and nuts in the mouth.

In 1940 a very special bottle of barrel-aged bourbon was brought on a wild turkey hunt. The name stuck and still signifies exceptional, aged bourbon today. Master Distiller Eddie Russell honours this tradition by ageing our bourbon longer - from five up to eight years - in number four 'alligator char' American oak barrels.