Jim Beam Kentucky Straight Bourbon Whiskey was originally distilled in 1795. Jim Beam White Cola is a classic, pairing quality Kentucky Straight Bourbon Whiskey and cola to provide a richer, smoother flavour in a pre-mixed can. The new Jim Beam Double Serve is crafted for an even fuller smoother flavour with 2 standard serves of Australia's No 1 Bourbon, Jim Beam.

In 1940 a very special bottle of barrel-aged bourbon was brought on a wild turkey hunt. The name stuck and still signifies exceptional, aged bourbon today. Master Distiller Eddie Russell honours this tradition by ageing our bourbon longer - from five up to eight years - in number four 'alligator char' American oak barrels.

The art of making fine bourbon first took place on the site of the Woodford Reserve Distillery, a National Historic Landmark, in 1812. The perfectly balanced taste of our Kentucky Straight Bourbon Whiskey is comprised of more than 200 detectable flavour notes, from bold grain and wood, to sweet aromatics, spice, and fruit & floral notes.

Maker's Mark is a unique and full-flavoured, hand-made Bourbon Whiskey, made using the old-style sour-mash method and sealed with the iconic red wax.

A big value, one litre direct import of the Kentucky Bourbon standard. The Four Roses distillery is located in Lawrenceburg, Kentucky on the banks of the Salt River in Anderson County. The distillery has a unique Spanish Mission-style architecture rarely seen in Kentucky and is listed on the National Register of Historic Places. The company attributes their product's quality to several factors: A unique Limestone water source, the spring-fed Salt River; a high quality grain source (Four Roses are the only distillery using the same grain source for 45 years, paying a premium for quality); Two Mash Bills in daily production - one mash bill contains significantly more rye than any other Bourbon, resulting in a spicy, full-bodied taste; and five proprietary yeast strains, each producing uniquely different flavours.

On a short list the most desirable, super premium American whiskeys, Pappy Van Winkle is usually near the top – if you can find it. But there’s another name in town: “Michter’s”, with roots going back to the 18th century. For scarcity, reputation and market value, Michter’s is now outdoing Van Winkle on every score. The ultra-aged releases are periodic and therefore actually far rarer than Pappy’s which are annual. Many consider older Michter's superior to the equivalent Van Winkles, especially if you prefer your whiskey to not be overly oaky. To top it off, a Michter’s 25 Year Old Rye has reached $8000 / bottle. Or there’s a 25 Year old for US $10,000 at Wally’s Liquor in the States. Take your pick. That’s the direction this brand is headed. The modern Michter’s was created in the 1950s (then owner, Lou Forman combined his son’s names – Michael & Peter). Later in 1989, the company declared bankruptcy, abandoning the original Pennsylvania operation. In the 1990s, two entrepreneurs filed for the Michter’s trademark and relocated the brand in Louisville, Kentucky. The “New” Michter’s whiskeys come with a swag of 5 Star / Highest Recommendations from respected critics that’s confirmed by a strong following amongst bartenders (now number two in top-trending American whiskey brands globally). There are four tiers in the range - which is a little confusing at first. The "US*1" expressions are the entry level, so named to honour Michter’s heritage, harkening back to America’s first whiskey company in 1753. Then come the limited releases (toasted barrel finishes and cask strength), then the age statements, and finally, there's a selection of ultra-aged 25 year old+ super limited bottlings. Master Distiller, Pam Heilmann, has extensive experience including time as manager at Booker Noe Distillery in Boston and 15 years with Beam Global. She’s helped out by Andrea Wilson, whose role is Master of Maturation. These ladies are very specific about the seasoning and toasting regimes of the wood they employ. They toast barrels before charring, which helps to make the wood’s sugars more accessible. They insist on barreling at a lower proof (103 instead of the standard 125), a practise which is claimed to get the sugars in oak to dissolve more readily into the distillate as it cycles in and out of the wood. Chill filtration is undertaken but customised to each whiskey's style. All Michter’s whiskeys are either ‘single barrel’ or ‘small batch’. Because “Small batch” is not a legally defined term in US whiskey regulation, many respected “small batch” brands are actually composed from hundreds or thousands of barrels, which helps to ‘lose’ sub-quality barrels in the blend. At Michter’s, the maximum “small batch” size is twenty full barrels. It explains why Heilmann and Wilson are more than a little fanatical about quality control, and you can sense it in the taste. Tasting note: [Lot L146456 tasted] Brassy gold. Opening aroma is peppery and true to style with lovely whiffs of dark rye bread; Further air contact draws out wax, dried apple, cinnamon and vanilla. Third pass finds suggestions of herbal tea - think peppermint and chamomile. Great complexity. A somewhat hollow entry leads into a powerful, peppery rye attack with ryvita biscuit, dried apple and peppermint tea flavours carried by vibrant spices. Hints of vanilla and toffee apple in the drying fade. Solid, text-book styled rye. 42.4% Alc./Vol.

Jim Beam Double Serve is crafted for an even fuller smoother flavour with 2 standard serves of Bourbon

With a Gold color laced with reddish amber hues, nearly copper in tone. Our bourbon is finished in port wine barrels which adds subtly distinct flavor nuances that enhance the whiskey without challenging it.

Originated in the 1780s by Jacob Beam, a Kentucky farmer, who operated a grain mill and ground grist for locals - a portion of which was always reserved for the families private use - to make whisky. It was in 1795 the Jacob finally began commercial production, however it was not under the Beam Label. Consistency of style has been maintained by using the same yeast cultures for over 60 years, derived from an original culture made by Jim Beam himself on his back porch. Beam Bourbon is the product of six generations of distillers with only one enforced break in production between 1920 and 1933 when prohibition was introduced to the U.S. It was following prohibition, (during which time the distillery had been shut and sold to the U.S. government) that the bourbon was named "Jim Beam" after the head of the Beam family. To drink Beam then is to taste something of its American heritage. White Label is aged for four years and appreciated for it's pleasant sweet/sour and mellow, nutty character, making it one of the biggest selling Bourbons globally. 37% alc./vol.

Woodstock has gotten serious. Very serious. Now available in 200mL slim line cans, Woodstock 10% Bourbon & Cola is a favourite amongst all premix Bourbon fans due to Woodstock's smoothness and affordability. Woodstock 10% Bourbon & Cola is a smoother, more robust whiskey premix that delivers plenty of extra flavour and enjoyment.