Introducing a flavourful whiskey collaboration between master distiller Eddie Russell and actor Matthew McConaughey. Its name was inspired by the longest branches of their family trees and the connection they have to the states of Kentucky and Texas. Pick one up today at your local first Choice Liquor store today.

In 1940 a very special bottle of barrel-aged bourbon was brought on a wild turkey hunt. The name stuck and still signifies exceptional, aged bourbon today. Master Distiller Eddie Russell honours this tradition by ageing our bourbon longer - from five up to eight years - in number four 'alligator char' American oak barrels.

Jack Daniels Tennessee Fire blends red hot cinnamon liqueur with the smooth character of Jack Daniel's Old No 7 for a classic spirit with a fiery finish.

Originally distilled in 1795, Jim Beam Kentucky Straight Bourbon Whiskey is an icon. Distilled using only the finest products, Jim Beam continues to be at the top of its class today.

Introduced as the brand's first flavoured variation, Jack Daniel's Honey Whiskey has rich notes of sweet, natural honeycomb and molasses with toasted nuts completing the aroma profile. The finish is long and smooth with a trail of sweet honey and nuts in the mouth.

The art of making fine bourbon first took place on the site of the Woodford Reserve Distillery, a National Historic Landmark, in 1812. The perfectly balanced taste of our Kentucky Straight Bourbon Whiskey is comprised of more than 200 detectable flavour notes, from bold grain and wood, to sweet aromatics, spice, and fruit & floral notes.

Wild Turkey 101 & Zero Sugar Cola is best served icy cold or on the rocks. Wild Turkey 101 Premium Blend has a high rye content, and is barrel aged for character. It balances earthy bourbon flavours with the sweetness of a zero sugar cola for a refreshing body and smooth finish.

Jim Beam Kentucky Straight Bourbon Whiskey was originally distilled in 1795. Jim Beam White Cola is a classic, pairing quality Kentucky Straight Bourbon Whiskey and cola to provide a richer, smoother flavour in a pre-mixed can. The new Jim Beam Double Serve is crafted for an even fuller smoother flavour with 2 standard serves of Australia's No 1 Bourbon, Jim Beam.

In 1940 a very special bottle of barrel-aged bourbon was brought on a wild turkey hunt. The name stuck and still signifies exceptional, aged bourbon today. Master Distiller Eddie Russell honours this tradition by ageing our bourbon longer - from five up to eight years - in number four 'alligator char' American oak barrels.

One of the few Tennessee Whiskies that is charcoal mellowed, which gives Jack Daniel's Whisky Old No7 its distinctive smooth and smoky flavours. Now an American icon it's also a favourite here in Australia. A true classic that's still made to this day using the original recipe.