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Intense youthful aromas of ripe dark berries, mulberry jam and dark chocolate. It is rich and generous, with layers of ripe blackberries and black forest cake surrounded by soft, juicy and ripe tannins.

You've got to know the rules, to know where to break them. Our team brings together traditional winemaking techniques with cutting edge triple distillation, to redefine what's possible and forge a new path in winemaking. The result? Your favourite full flavoured wine, with everything but the alcohol. Deeply coloured in appearance, with an attractive bouquet of blood plum, dark chocolate and earth. The palate is soft and juicy with a velvety finish.

Just Like Magic brings to life the magic of Pinot Noir. Alike the Magician's Rabbit, distinguished and boastful , it lives it's life in the limelight. This Pinot Noir is bright with delicious sweet red berries complimented by rich red fruit.

This wine has had the alcohol gently removed and remains full of flavour. Ripe red plum and dark cherry fruit aroma's, this wine is declious and soft, with fine tannin and a medium finish

Houghton Cabernet Sauvignon from the Stripe series of wines has loads of cassis and dark plum flavours that are perfectly balanced with hints of cigar box, soft tannins and a touch of oak. A true WA Cabernet for a fantastic price!

The Hardy's R&R label provides uncomplicated wines that display true varietal character making them perfect for everyday enjoyment. Enjoy the lively plum and cherry flavours of this Merlot with duck or lamb or share a glass with some cheese.

McGuigan Wines is going alcohol-free, well at least for these Zero range of wines. The varieties include shiraz, sparkling, rosé, chardonnay and sauvignon blanc and are now available at your local first Choice Liquor Market store. The wines were in development for over two years and use the latest spinning cone technology, working at low temperatures to gently remove alcohol after the fermentation process, ensuring the wines maintain their delicate fruit flavours. The wines were created to maintain strong varietal characteristic, it added, containing no artificial sweeteners or additives.

This is a celebration of ‘The Stubborn Few’ - A minority who, threw caution to the wind and forged the way for modern Australian wine making. One of them, a South Australian, defied preconceptions and invented wine cask, breaking the rules just to keep his wine fresh. A box makes perfect sense. It’s airtight, economical and environmentally friendly.The Stubborn Few Pinot Noir is aromatic and has soft generous flavours of luscious red berries and lingering finish. Matches harmoniously with a creamy pasta dish. So kick back and raise a glass to thinking outside of the box.

Young Poets Shiraz is an inky dark and robust wine. It has dark fruit flavours from sweet blueberry to savoury black olive