First released on the Australian market in 1989, Gentleman Jack is a premium brand from the Jack Daniel's distillery in Lynchburg, Tennessee. The formula is based on early trial work carried out by Jack Daniels himself and is bottled to celebrate his whiskey being awarded a top gold at the St. Louis fair in 1904. Gentleman Jack remains consistent with the original Jack Daniel's style, it does however, differ in being a 'single whiskey', not a combination of whiskies blended together. Unlike any other whiskey, Gentlemen Jack is also charcoal mellowed twice though maple wood, once before aging and once again after. The distillery describes this process in their own distinctive way: ' Jack knew what a single journey through the charcoal meant to his exceptional whiskey - how the coarsely ground maple charcoal mellowed out the harsh oils and impurities that threatened the smooth, warm character of the whiskey. Imagine what a second trip would do, he mused. And so, throughout his life, he experimented with charcoal mellowing his whiskey twice. The process proved so painstaking, he never crafted enough of his new whiskey to introduce it to the world. Happily, he saved the recipe. In 1988, we finally put our founder's formula into limited production, and Gentleman Jack became the first new whiskey from the Jack Daniel Distillery in more than 100 years. No, our folks in product development have never been known for speed. We think a good thing is worth waiting for and, in the case of Gentleman Jack, I think you'll agree, we were smart to wait and get it right.' Suffice to say, the result is a particularly smooth, satisfying and individual drink.

Bottled at 90 proof, and made with unique 'Sinatra Barrels', Jack Daniels Sinatra Select pays tribute to Jacks biggest fan: Mr. Frank Sinatra. These Sinatra barrels have deep grooves on the inside of the staves which exposes the Whiskey to extra layers of oak. This imparts a rich amber colour, bold character and a pleasant smokiness, followed by an incredibly smooth vanilla finish. Much like Frank himself, this Whiskey is one of a kind.

Jack Daniel's Single Barrel is finely crafted from a single barrel which has been individually hand-selected by Master Tasters for its unique taste and smooth, aromatic character.

One of the few Tennessee Whiskies that is charcoal mellowed, which gives Jack Daniel's Whisky Old No7 its distinctive smooth and smoky flavours. Now an American icon it's also a favourite here in Australia. A true classic that's still made to this day using the original recipe.

Jack Daniels it's a legend in the world of whiskey. This iconic brand has become synonymous with quality, tradition, and a taste that can satisfy even the most discerning palate. The story of Jack Daniels begins back in the 19th century, in the small town of Lynchburg, Tennessee. It was there that a young and ambitious man named Jasper Newton Daniel, better known as Jack, set out to create a whiskey that would leave a lasting mark on the world. Jack Daniels is known for its unique production process, which sets it apart from other whiskeys. The key ingredient is the limestone-filtered water from the nearby Cave Spring Hollow, giving the whiskey its distinct smoothness and character. The grains used in the distillation process are carefully selected and milled at the distillery, ensuring only the finest quality. One of the most intriguing aspects of Jack Daniels is its charcoal mellowing process. This involves slowly dripping the whiskey through ten feet of tightly packed charcoal, resulting in a smoothness that is unmatched. This process, known as the Lincoln County Process, is what gives Jack Daniels its signature flavour profile. But it's not just the production process that makes Jack Daniels special. It's the people behind the brand, the craftsmen who have dedicated their lives to perfecting the art of whiskey-making. Each drop of Jack Daniels undergoes meticulous scrutiny and is crafted with passion and expertise, ensuring that every sip is a testament to the brand's commitment to excellence. Jack Daniels has made an indelible mark on popular culture as well. From its appearance in countless movies and TV shows to being the drink of choice for rock stars and rebels alike, Jack Daniels has become more than just a beverage; it's a symbol of authenticity and rebellion. Jack Daniels Single Barrel Select Rye Whiskey 700ml is a truly rare and exceptional grain spirit that has been released in extremely limited numbers. For the first time since prohibition, Jack Daniel's has used a new Rye recipe, resulting in a unique and complex flavour profile that is sure to impress whiskey enthusiasts. Rye has always been a part of the famous Jack Daniel's Old No. 7 grain, but it has never been in the spotlight as the lead grain. This unaged rye offers a spicy, surprisingly sweet flavour that is sure to delight the palate. This historic creation marries the smoothness of Jack Daniel's with a unique 70% rye grain bill. Complex flavors of ripe fruit mingle with light toasted oak notes to create a taste rich with spice and a pleasant lingering finish. This is a big, bold rye that does not overpower, making it a perfect choice for sipping or mixing in cocktails.